Content
4 Steps to Shorten Your Sales Cycle and Bump Up Low-Touch Conversions by 70%
Here’s how we scaled our approach to converting low-touch leads at Appcues. We call them “low touch,” although you may refer to them as semi-qualified, self-service, low-ACV, etc. It’s a framework you can use to create your own product activity-based automation workflows. This will massively increase the effectiveness of individual sales reps and help you shorten your sales cycle.
The Real Cost of Building Onboarding Yourself Appcues Blog
I wrote this article to demonstrate to appcues leads the issues you may run into when trying to build vs. buy a solution for onboarding and feature adoption.
Chronic Direct Reporting: What I learned from 8 Bosses in 3 Years
For the first 3 years after graduating college, I worked for 2 companies (GE and Appcues) in a total of 6 "jobs." I've been incredibly lucky to work with some amazing mentors. This started as a grateful LinkedIn post, but the character limit got the best of me. The article summarizes takeaways I learned from each of these fantastic leaders.